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Strategic Planning

Strategic planning advances William & Mary's educational vision, mission and values by addressing our most pressing challenges and by seizing our most promising opportunities. On September 23, 2021, President Katherine A. Rowe presented the framework for Vision 2026 — building on a two-year generative planning process that engaged the entire university community.

Vision 2026

In the next five years, William & Mary will move forward Vision 2026 to expand W&M’s reach, educate for impact and evolve to excel. Our plan will require all the hearts and minds of our exceptional institution to advance W&M's distinctive excellence.

Vision 2026 aims to:

  • Advance W&M's distinctive excellence to raise our national and global profile in a rapidly changing world;
  • Create long-term financial sustainability and an operational model commensurate with the high caliber of W&M’s educational enterprise;
  • Capitalize on positive gains from our effective pandemic response to propel W&M forward.

Go to Vision 2026

The Planning Cycle

W&M's approach to strategic planning will be dynamic and ongoing, with our vision, mission and values at the core.

Continuous cycle of environmental analysis, strategy development, implementation and evaluation centered on our vision, mission and values