The overarching goal of strategic planning is to advance William & Mary's educational vision, mission and values by addressing our most pressing challenges and by seizing our most promising opportunities.
Following a pause in planning amid the COVID-19 pandemic, William & Mary renewed its planning effort in spring 2021 with focused attention on strategy development that will propel vision into action.
A Focused Approach
As is healthy for successive planning cycles, W&M will take a somewhat different approach now than the university did for its prior planning effort.
Informed by the lessons gained under pandemic, the planning process will create a long-term vision for the university, Vision 2030. As part of this vision, W&M will also launch a 3-year action plan to optimize what we have learned, surmount short-falls and launch with focus and speed.
Expanded Goals for the Strategic Plan
- Advance W&M's distinctive excellence in a rapidly changing environment, thereby raising our profile nationally and globally
- Position W&M for long-term financial sustainability in a way that aligns our operational and financial models with our distinctive academic mission
- Gain positive momentum from W&M's effective pandemic response
The Planning Cycle
W&M's approach to strategic planning will be dynamic and ongoing, with our vision, mission and values at the core.