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More Photoshop Secrets for the Web

Presented at HighEdWeb 2010

Joel Pattison
Associate Director of Creative Services
William & Mary

Digital imagery is a great way to engage visitors on any college website. Compelling photographs connect prospective students to the institution and reconnect alumni to their alma mater. In the ever-changing world of digital photography there are new tools and techniques to produce better quality results, faster. This session (a follow-up to last year’s successful “Photoshop Secrets for Eye-Popping Images”) armed web designers with even more tips, shortcuts, and methods for producing spectacular digital images. With Adobe Photoshop and photos from William & Mary’s historic campus, this session explored techniques for enhancing photographs for the web. With a special focus on typography, Camera Raw and High Dynamic Range photos, this session was ideal for people with a wide range of experience with Adobe’s Creative Suite. This demonstration even touched on some of the coolest new features in Photoshop CS5.