Shanna Due is a Certified College Financial Consultant (CCFC), Certified Financial Planner™ (CFP®), and Accredited Financial Counselor® (AFC®). She is the editor of More Than Money and serves as an advisor for The Braun Financial Literacy Program at the Boehly Center, Mason School of Business, College of William & Mary.
As the founder of Due Financial and a former fee-only financial planner, Shanna has helped families align their capital—time, money, attention, and energy—with their values. She now brings that same intentional approach to college planning, guiding families through the daunting task of securing the best possible education at the most affordable price.
A proud retired Army spouse, Shanna is deeply committed to service; whether working with financial planning clients, consulting, or volunteering in her local community and with military families. She has served as a board member, advisor, seminar leader, and coach to hundreds of individuals, from teens to retirees. Her work centers on helping people use their capital to live with purpose and make a meaningful impact.
Shanna lives in Williamsburg, Virginia with her husband, two children, and a rescue pup. When she’s not cheering from the sidelines at her children’s sports event, she’s likely chasing down a hidden mountain lake or diving into her latest book obsession.