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One Tribe One Day is April 16

  • One Tribe One Day:
    One Tribe One Day:  William & Mary’s day for giving back and paying it forward is set for April 16.  Graphic by University Advancement
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Bigger, better and bolder than ever before

Get ready. Get Set. Almost go! 

One Tribe One Day (OTOD) — William & Mary’s day for giving back and paying it forward — is April 16, and everyone can make an impact by being a part of this monumental effort. 

Here are all of the things to know:

The entire global Tribe family — students, faculty, staff, alumni, parents, friends and even the Griffin — can participate on this big day by making a gift of any size and gathering together for fun activities on the Sunken Garden and at OTOD events around the world. 

What’s new this year? There will be a dunking challenge. Make a gift and vote to save the faculty or staff member most endearing to you. The faculty or staff members with the least votes will get dunked. The dunking will take place on the Sunken Garden at 5 p.m. EDT and will be shown live on Facebook here. Here are the challengers (and areas they want participants to support on OTOD):

  • Chancellor Professor of Biology Dan Cristol — Charles Center Honors Fellowships
  • Chief Diversity Officer Chon Glover — Diversity and Inclusion
  • Head Football Coach Mike London — Football
  • Co-Director of the Global Research Institute Mike Tierney — Global Research Institute

There will be challenges: All. Day. Long. There is $690,000 at stake if W&M doesn't meet all of its donor-sponsored challenges. The university needs 13,000 donors on OTOD to unlock all of the $690,000. 

Last year, 12,770 donors made a gift on OTOD to areas that mean the most to them at William & Mary and nearly $2.5 million was raised — impacting areas across campus. 

Stay tuned for more information and be on the lookout for videos. Follow W&M's progress at and share Tribe Pride on social using #OneTribeOneDay. Each public post of the hashtag on April 16 on Instagram, Twitter, Facebook and LinkedIn will earn one dollar, up to an additional $5,000 for the university.

One Tribe One Day is a transformative day that greatly impacts the W&M campus and beyond. Here are just a few examples of impact from OTOD over the years.

One Tribe One Day has enabled the university to:

  • Fund a peer student tutor for students needing special assistance in accounting and help sponsor faculty searches at the business school. The Raymond A. Mason School of Business hired seven new faculty members last year. Private support from OTOD provided needed funds to attract the very best candidates and enables the business school to host them on campus for several days. 
  • Provide needed funding for the purchase a new pipe organ for the music department.
  • Support and enhances Yule Log ceremonies for alumni in the U.S. and around the world.
  • Increase scholarship support through the Scholarships Impact Fund (SIF). Over $151,000 has been raised through the SIF on OTOD since 2014. To put this into perspective, William & Mary’s average amount of undergraduate scholarship support has been approximately $15,000. The university has funded a total of 10 annual scholarships, thanks to support on OTOD.
  • Support William & Mary’s Virginia Institute of Marine Science General Graduate Student Endowment, which last year awarded money from that endowment to Darbi Jones, a Ph.D. candidate in the Department of Aquatic Health Sciences, who is focusing her research on infectious diseases in fish.
  • Advance the library’s oral history program and enable William & Mary Libraries to become a sponsor of the Global Film Festival. 
  • Enable the law school to surpass their $75 million campaign goal two years early and provide needed funds for scholarships.