William & Mary

Visual Identity

The project to create and implement a new university logo and style guide was completed in November, 2014. The visual identity style guide includes the university logo, colors, additional branding marks and graphics as well as templates for letterhead, business cards and presentation materials. If you have any questions, please [[creative,contact us]] for guidance.

University Web & Design is the authority to oversee and facilitate correct implementation of the visual identity style guide. We offer professional print and web design services for the university community. The office assists university departments and colleges in developing effective communications that are consistent with William & Mary's core initiatives and visual identity guidelines. To the extent that its resources allow, University Web & Design is available to help academic and administrative units employ design elements in an effective and distinctive manner.